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Using HelpAttack! to support your cause on Facebook is great for long term support.  It starts when you ask your supporters to give a small amount each time they update Facebook.  Since most people regularly spend time on Facebook, this is a way for them to “give where they live” and add a habit of giving to their habits online.  Your supporters can easily share this action with their friends, and opt to keep their pledges going month after month.

We make the process very simple.  All someone needs to do is visit a link you post, select an amount to give (which we suggest based on how active they are already), and set a monthly limit.  There’s no need for them to change what they say or do, it all supports your mission!  From then on you can thank donors, update your messaging as needed, and steadily build support.  As your supporters progress, they will receive a few email messages and reminders about their pledge, and can make their donation anytime.

It feels good to give $10, and it feels better to give $100, but does it feel ten times better?  Research shows that giving smaller amounts more often makes the donor happier and forms a stronger relationship with their cause.

If you are looking to grow your base of support on Facebook, while creating steady, recurring donations, then HelpAttack! is a great fit!  Our causes have seen a return on investment (ROI) of more than $1 per visit to a HelpAttack! page or tab, and an average donation of more than $25.

This type of HelpAttack! campaign is best for:

• Getting new “friends” or “likes”.
• Developing recurring donor relationships on Facebook
• Getting to know a new segment of Facebook supporters
• Giving your supporters an easy, natural way to express their support on Facebook